Frequently Asked Questions About Renting the Cascade Theatre
The Cascade Theatre staff is dedicated to making your rental of the theatre as successful as possible. To that end, we have created this information sheet to help clarify how the theatre works with groups renting our facility.
Our first priority is the protection and preservation of the Cascade. She is an old lady with new make-up and serves the community as both a treasured historic landmark and working performance and event space. Keeping the theatre beautiful for our renters and for future generations is of paramount importance to our staff and volunteers.
The money the theatre charges for rental events does not fully cover the cost of running the facility; consequently, we also depend on the revenues we receive from lobby sale royalties, food/beverage sales, Cascade Theatre sponsored events, and generous contributions from our patrons. Our ultimate objective in working with groups renting the theatre is to provide great value -- including a high-quality performance space, convenient support facilities and services (such as dressing rooms, restrooms and box office) and a professional, well-trained staff to support your event.
Listed below are some commonly asked questions and guidelines for renting the theatre.
1. Who gets priority in renting the theatre?
- Cascade Theatre has first priority to all dates for events
- Repeat yearly users that present multiple performance dates and use all the services of the theatre
- Promoters or non-profit groups producing or renting for local events
- Out of town promoters and renters
2. What needs to be done to rent the theatre?
- Go to our website at www.cascadetheatre.org and click on “Calendar of All Events” to see if the date you’d like to rent the theatre is available. Then call Todd Tracy at 530-243-8886 ext 312 to confirm the date is available and secure a reservation. No dates will be confirmed until Cascade Theatre has determined the dates it needs for its season of events. We will (on a first-come-first-served basis) pencil in dates until these Cascade Theatre events are confirmed in June.
- To hold a date a non-refundable deposit of $250 must be made once we have notified you that your date is confirmed.
- To put tickets on sale, post event information on the Cascade Theatre website, make arrangements for staffing needs, and determine an estimated rental cost, a User Information Form (Exhibit B of our Use Agreement) needs to be filled out and returned to the Cascade Theatre Office at 1735 Market Street Redding, CA. 96001. After this is done a Cascade Theatre Rental Agreement must be signed and a deposit for one half the estimated rental cost paid (All of these forms can be obtained at our website: www.cascadetheatre.org under the “Rent the Theatre” section).
- A certificate of insurance must be obtained by the renter and a copy provided to the theatre prior to any rental event taking place. All the information needed on this insurance certificate is outlined on Page 6 of our User Rental Agreement under Section H.
Please take the time to read the entire agreement as it contains important information necessary for all renters to know.
3. What box office and advertising services does the theatre offer?
- If we print and sell all event tickets ($50 box office set-up fee plus a $1.50 per ticket charge) we will put the name and date of your event on our marquee; put up a poster that you furnish in one of our display cases; and put information you furnish about your event (including a .jpg image and text) on our website.
- If we sell general admission only event tickets that the renter prints ($50 box office set-up fee plus a $1.50 per ticket charge). The theatre must get a minimum of 200 tickets to sell. For a service fee of $75 we will put the name and date of your event on our marquee; put up a poster you furnish in one of our display cases; put information you furnish about your event on our website; and put event information on our Monthly Event Flyer (time sensitive).
- If you print and sell your own tickets. We will put information you furnish about your event on our website, including information about where the public can purchase tickets. On the day of the event we will put your event name on our marquee and a poster(s) in our display case(s) for a $75 service fee. If you only want space in our display cases a $25 service fee will be charged.
All Marquee Requests are subject to space and display letter availability.
4. How do concession sales work?
- No renter may bring in to sell or give away to the audience any food or beverage items for a publicly ticketed event. Exception: The renter may furnish food and/or beverage to performers in the Green Room. (Please refer to the contract for other information). An extra charge will be added if the Green Room is not cleaned up properly.
- For private (non-ticketed) events renters can either choose to use the theatre’s concession or contract with a caterer who’s been approved by the theatre to provide food service under the following conditions:
- The theatre will sell beverages at its regular price for non-hosted events.
- For hosted events the theatre will sell alcoholic beverages for $1 off its regular price for each tallied beverage item, or “the host” can pay a $12 per person in attendance charge for a 4 hour time period.
- Renters cannot bring in their own wine and/or champagne. All beer, wine and hard liquor and soft drink concession sales will be offered by the theatre and cannot be brought in.
- Catering: the theatre has a list of approved caterers that the renter may use or you can bring in your own caterer after they have been approved by the theatre (pending a walk through).
All lobby sales are subject to a 20% royalty payable to the theatre on gross receipts. Please, in fairness to all our renters and the livelihood of the theatre, there are no exceptions!